PLANET FITNESS
GRAND OPENING CAMPAIGNS
With help from: Sara Goldsmith (Creative Director), Claire O’Neill (Associate Copywriter), Matty Poitras (Creative Director)
As the judgment-free fever took over the country, we created social assets to give franchisees so they could promote their new locations locally.
We created 3 options for them to choose from; slick, colorful, and a little wacky. Which would you choose?
